Innovation + Professionalism + Quality

Our Story

Edelman Holding Sdn Bhd is an integrated F&B group in Malaysia, building trusted brands and redefining the dining experience.

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Our outlets and still counting

Expanding Our Reach, Serving You Better
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Chai Ji Fish Soup
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Tian Xin Lou
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Master Bei
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Bei's Pastry
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Creating the change we want to see

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  • Elevating F&B Value

    Turning food into meaningful experiences
  • Sustainable Future

    Responsible sourcing, less waste, greener planet
  • Empower Community

    Supporting local growth and giving back

  • Better Living

    Redefining dining through creativity and tech

Our Latest News and Update

Discover Bei's Pastry hidden inside Avery-Day!

Discover Bei's Pastry hidden inside Avery-Day!

Discover Bei's Pastry hidden inside Avery-Day at Nusa Bestari — a cozy little XiaoBei spot perfect for those who love...
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Bei’s Pastry is now open at AEON Tebrau!

Bei’s Pastry is now open at AEON Tebrau!

Visit us at Level 2, Lot S119 in AEON Tebrau Mall — just right opposite Shihlin. We’re now open and...
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Congratulations to our RM1,000 Grand Winner 🎉

Congratulations to our RM1,000 Grand Winner 🎉

Congratulations to our RM1,000 Grand Winner! 🎉 We’re thrilled to announce our September champion and celebrate their amazing win as...
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