Our Team
Our Specialists
Meet Our Skilled Team
Edelman Holding Sdn Bhd is led by a professional management team with diverse expertise in F&B R&D, operations, design, and marketing, ensuring sustainable growth and innovation across all brands.
Thomas Foo
Business Strategy & Legal
Brand lead for Master Bei Pastry and Group Business Strategist overseeing business models, financial planning, and legal affairs to ensure sustainable and compliant
Jackson Kiew
Central Kitchen & R&D
Oversees central kitchen operations and leads recipe R&D and standardization for consistent quality and innovation.
Liang
Dim Sum Operations & Beverages
Responsible for Tian Xin Lou’s front-of-house and central kitchen operations, focusing on beverage and snack R&D to enhance product variety and competitiveness.
Maicus Tan
Design, Renovation & Maintenance
Responsible for design, renovation, and maintenance of outlets, creating functional and aesthetically pleasing dining spaces.
Chen Tew
Branding & Marketing
Oversees Caiji Fish Soup’s front-of-house operations, brand image, and marketing strategy, driving brand building and market expansion.
Sally
Finance & Account
Oversees financial planning, budgeting, and accounting to ensure accuracy, efficiency, and sustainable growth.
Menu
Working Hours
Monday-Friday
9:00am-5:00pm
9:00am-5:00pm